LED screens have dominated the city skylines of many of the major metropolises all over the world. The aesthetics add to the general look of cities but immersive display takes the cake when it comes to engagement. If you want to experience what metaverse is, the closest you will ever get is by utilizing immersive display solutions.
Technologies that focus on injecting dynamic experience into visual devices. From VR to AR, visual technologies have been the sought-after items that many people would want to get their hands on. This is the reason why immersive designers have also set their sights on developing immersive LED displays.
The introduction of the immersive display is not new but it has definitely evolved and been polished throughout the years. The objective is to produce believable realism through the next-level immersive displays. If you’re looking forward to experiencing the future of visual technology, diving into immersive displays is the best thing to do.
Before investing in an immersive display, whether for personal or commercial use, understanding what it is and what your options are is necessary. Starting with the immersive display meaning is a great beginning for this journey.
What Is an Immersive Display?
An immersive display refers to the latest development in visual technology that involves combining HD images, videos, and animations set in three-dimensional space with an immersive audio experience. This type of LED display offers an engaging and immersive user experience that borders on virtual and real worlds. Some of the technologies used are the following:
- Gravity Tech
- Interaction Technologies
- Spatial Tracking System
Immersive LED displays often have a modular design that allows them to carry high-resolution images and videos (4k/8k resolutions). This makes it possible for the screens to display real-time high-quality interactive content. It can only be considered successful and effective if it showcases meticulous and careful details. Here are some of its elements:
- Massive field of vision
- High-resolution images or videos
- Depth perception
- Dynamic viewing perspectives
Types of Immersive Displays
In order to recreate reality and make the entire content realistic, immersive displays need a certain arrangement and combination. Here are some of the types of immersive displays seen today:
Three-Side Immersive LED Display
This type is the standard immersive LED screen that involves the following combinations:
- Two LED walls and flooring made from an LED screen
- Three LED walls
The three-side immersive LED display is the most basic setup you can use for a realistic and immersive visual space. The LED displays need to have similar specifications to give an illusion of one-ness in your visually immersive display.
Four-Side Immersive LED Display
A four-side immersive LED display is more immersive than a three-side one. It has more opportunity to immerse the viewer in a more interactive visual space because of the higher number of screens used. Here are some of the set-ups you can use for an immersive LED setup:
- Three LED walls or floor-standing LED screens and one ceiling LED display
- Three LED walls or floor-standing LED screens and one floor LED display
- Tunnel Concept (Two LED walls or floor-standing LED screens, one ceiling LED display, and one floor LED display
This more closed-off setup makes the entire scene more immersive and blurs the borders on what’s virtual and what’s real. With the addition of realistic sounds, the setup becomes even more “real”.
Five-Side Immersive LED Display
A five-side immersive LED screen is the most closed-off combination of all types of immersive displays. With a total count of five LED displays, the space is literally cocooned and confined in the setup of three LED walls or floor-standing LED screens, one ceiling LED display, and one floor LED display.
Immersive LED Dome Display
An immersive LED dome display is designed to have a concave structure, where the front of the screens faces the inner curve. It is often installed in the ceiling of any venue or establishment, acting like a dome roof. This setup creates the feeling of being in another location, especially when looking up.
This type of immersive display is capable of using high resolutions (up to 22k) that exceed most projection solutions. This also comes with rich colors and incredible brightness in the images and videos. The screens are lightweight and designed to be perfect for hanging applications.
Advantages of Using an Immersive Display
Immersive displays are interesting not just because of the aesthetics and visual experiences they offer but also because of the many advantages they offer. Here are some of the benefits you’ll get when you decide to create an immersive space using high-quality LED screens.
Immersive LED displays carry a modular design that allows easier and more convenient assembly and installation. Since they work like puzzle pieces, you can build a massive screen with a complex design. This will allow you to structure your immersive space however way you want.
Immersive displays are incredibly flexible, not just in terms of shape and form but also in usage. There are different types of displays to choose from so creating an immersive space will be easier than you think. While the most logical choice is to use a flexible LED screen, there are so many things you can do with standard and curved LED displays.
The best thing about immersive LED screens is that they become venues for unlimited possibilities. The only factors that can limit your design are your creativity and imagination. Immersive displays are capable of turning your fantasy into reality by creating a virtual world or space that will break the barriers between what’s real and what’s not.
LED displays are popular for showcasing high-quality HD visuals, both in images and videos. For an immersive space to be effective, the images and videos need to be detailed enough to be mistaken for reality. This means that the screens should have high resolution and high refresh rates for them to look good and authentic even with close viewing. The lowest resolution for immersive LED displays is set at 4k and can go as much as 22k for a maximum visual effect.
LED screens have a modular design but they would be limited and restricted without its seamless splicing. Immersive displays are able to bring the virtual world into reality because of the screen’s seamless splicing technology. Since the screens won’t be limited and housed in borders, the entire image can look undivided and one. This makes the entire display look more integrated and immersive. You can only produce an immersive space because of this advantage.
Immersive & Interactive Experience
Creating an immersive and interactive experience is the goal of all immersive designers. In this case, LED screens are needed and utilized to create the perfect setting where people can easily get lost.
If your goal is to trap people’s attention in the content you’re showcasing, doing so with an immersive LED screen is guaranteed to be successful. You get to provide a virtual experience to people without the need to use a VR or AR tool to support it. With LED screens, their curves and shapes are enough to trick the human vision and brain.
Cost-effective with Real-time Productions
While they are expensive, immersive LED displays can be considered an investment because rather than being cheap, they are cost-effective. This is especially true when it’s used in film and TV production.
When shooting scenes, the need to transfer from one set to another is taken out since you can just change the content of your immersive displays to suit the set that needs to be shown. All the costs you spend on each set will also be taken out and so the cost of the entire production will significantly be lowered. It is similar to a green screen but only more interactive and realistic. The screens can be used together with motion trackers and dynamic cameras for the shooting to be more effective.
Easy to Use and Control
Immersive LED displays are easy to program and operate. The screens are most usually controlled by a control panel, which will act like the content headquarters. You can set the content you want to display and abruptly change it whenever necessary. Many also have an interface to accept shortcuts and prompts for more convenient and seamless operation.
Immersive Display Applications
Immersive displays are very useful in today’s global market. They are guaranteed to catch people’s attention and will take viewers into a visual experience they will never forget. With massive, high-definition, and immersive LED screens, here are the venues they will be incredibly useful to display.
Museums often look other-worldly, depending on what they specialize in. Science and technology museums are particularly dynamic and engaging. They often look vibrant and bright, which is a perfect fit for immersive displays.
If you install immersive LED screens in museums, the visual experiences of guests will be elevated. Rather than just looking at items related to science and technology, they get to feel like they are one with the displays. These new and exciting experiences can easily attract more people to visit and experience it too.
Walkways and Entrances
Immersive LED displays can act as fun and stunning entry points and hallways. Many of these can be found in theme parks, museums, concerts, and exhibits. The stunning visuals they offer seem fitting for an entrance to another world.
In this application, tunnel LED displays are often chosen. Four LED screens are used, from two LED walls, a ceiling LED display, and then a floor LED display, to turn this otherworldly entrance into a reality.
Events & Occasions
Nothing can spruce up an event more than an immersive experience. Use and install immersive displays in the reception area of your wedding and make it a grand event everyone will remember. This is not something new since LED screens have been used in important events like festivals and even the Olympics.
Showroom & Exhibits
To put a foot forward when giving your prospects a tour, a showroom with immersive LED screens can be a head-turner. The screens can be used as the main stage for the most important products you want to emphasize in the exhibits. Doing so will definitely offer more focus on the company.
Film Production House
Immersive displays have become the alternative to old-school sets and green screens. The LED display wall is considered the newest and most advanced film-making technology used in the movie industry today. These LED screens are more dynamic to be used as digital backgrounds and more cost-effective. They can also be used together with other production tools like camera tracking and other real-time virtual features that can make the experience more convenient and immersive for the production team and the actors alike.
With LED screens, changing settings is easier, more affordable, and less time-consuming. Controlling the lights and backdrops is also better and a lot more convenient.
You can also find immersive LED displays in shopping malls and theme parks, as well as other entertainment venues. Adding these screens help in making these place more attractive and exciting for visitors. With more people wanting to visit these interactive sights, more income and profit are to be expected.
Immersive displays are the product of years of technological advancements and the combination of several technologies. They make it possible to break the barrier between the virtual and real worlds. From simple marketing and promotions to creating a whole new world for a movie set, immersive LED displays have become the cost-effective and convenient option for many industries. They are not just used as simple screens but they are utilized to open up more opportunities for creative freedom and masterpieces.
These advanced innovations are the future of visual technology and they are expected to lobby for more advancements in the coming years, as well as more collaborative output from different visual technologies. These dynamic and interactive LED displays are expected to be the frontrunner for more amazing technologies and visual devices in the future.