{"id":13002,"date":"2024-10-13T04:47:40","date_gmt":"2024-10-13T03:47:40","guid":{"rendered":"https:\/\/szledworld.com\/?p=13002"},"modified":"2024-10-13T04:47:44","modified_gmt":"2024-10-13T03:47:44","slug":"outdoor-eletronico","status":"publish","type":"post","link":"https:\/\/szledworld.com\/pt\/electronic-billboard.html","title":{"rendered":"Painel eletr\u00f4nico"},"content":{"rendered":"<style>.kb-table-of-content-nav.kb-table-of-content-id13002_d4427a-9e .kb-table-of-content-wrap{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);box-shadow:0px 0px 14px 0px rgba(0, 0, 0, 0.2);}.kb-table-of-content-nav.kb-table-of-content-id13002_d4427a-9e .kb-table-of-contents-title-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id13002_d4427a-9e .kb-table-of-contents-title{font-weight:regular;font-style:normal;}.kb-table-of-content-nav.kb-table-of-content-id13002_d4427a-9e .kb-table-of-content-wrap .kb-table-of-content-list{font-weight:regular;font-style:normal;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-right:0px;margin-bottom:0px;margin-left:0px;}<\/style>\n\n\n<p class=\"wp-block-paragraph\">Os horizontes das cidades em todo o mundo est\u00e3o repletos de todos os tipos de exibi\u00e7\u00f5es brilhantes penduradas ou instaladas no topo de pr\u00e9dios e estruturas met\u00e1licas. <a href=\"https:\/\/en.wikipedia.org\/wiki\/Times_Square\" target=\"_blank\" rel=\"noopener\">Times Square<\/a> em Nova York at\u00e9 o popular cruzamento de Shibuya em <a href=\"https:\/\/szledworld.com\/pt\/outdoor-3d-de-shinjuku-html\/\">Jap\u00e3o<\/a>, Esses espa\u00e7os p\u00fablicos se transformaram em museus de obras-primas da publicidade. E esses outdoors eletr\u00f4nicos abriram caminho para que isso fosse poss\u00edvel.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A grande vantagem da publicidade moderna \u00e9 a tecnologia que permite aos profissionais de marketing explorar sua criatividade e dar vida a conceitos geniais. De imagens coloridas e vibrantes a narrativas envolventes, esses tipos de conte\u00fado agora podem ser facilmente exibidos em telas de todos os tamanhos em espa\u00e7os externos. Essas telas modernas proporcionam aos espectadores uma experi\u00eancia visual de alta qualidade, que antes s\u00f3 existia na imagina\u00e7\u00e3o. E sim, por esse motivo, o custo da publicidade em outdoors eletr\u00f4nicos pode ser maior do que o de banners tradicionais.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para entender melhor os outdoors eletr\u00f4nicos, vamos analisar mais a fundo os componentes que os fazem funcionar e como eles operam.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tecnologia por tr\u00e1s dos outdoors eletr\u00f4nicos<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-1024x512.jpg\" data-srcset=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-1024x512.jpg 1024w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-300x150.jpg 300w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-768x384.jpg 768w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards.jpg 1200w\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"Pain\u00e9is eletr\u00f4nicos\" class=\"wp-image-13016 lazyload\"  sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><noscript><img decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-1024x512.jpg\" alt=\"Pain\u00e9is eletr\u00f4nicos\" class=\"wp-image-13016\" srcset=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-1024x512.jpg 1024w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-300x150.jpg 300w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-768x384.jpg 768w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"><\/noscript><figcaption class=\"wp-element-caption\">Pain\u00e9is eletr\u00f4nicos<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">As telas eletr\u00f4nicas conseguem desempenhar sua fun\u00e7\u00e3o com efic\u00e1cia e exibir as melhores pe\u00e7as publicit\u00e1rias gra\u00e7as aos componentes que comp\u00f5em o dispositivo. Esses dispositivos modernos s\u00e3o capazes de operar devido \u00e0 sua poderosa tecnologia de exibi\u00e7\u00e3o, suas telas e os sistemas que sustentam seu funcionamento.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tecnologia de exibi\u00e7\u00e3o<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Esses displays eletr\u00f4nicos s\u00e3o, em sua maioria, alimentados pela tecnologia b\u00e1sica de LED, o que possibilita seu funcionamento. Diodos emissores de luz, ou LEDs, s\u00e3o usados para criar cores, que s\u00e3o a ilumina\u00e7\u00e3o utilizada para formar as imagens na tela. A tecnologia LED beneficia os usu\u00e1rios desses displays, permitindo que os dispositivos operem com baixo consumo de energia. Isso significa que os usu\u00e1rios ter\u00e3o contas de luz mais baixas. Os dispositivos tamb\u00e9m t\u00eam uma vida \u00fatil mais longa, o que os torna mais um investimento do que uma simples compra.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Os LEDs possibilitam a exibi\u00e7\u00e3o de imagens de alta qualidade na tela, garantindo que o que \u00e9 mostrado seja vibrante e realista. A tecnologia tamb\u00e9m permite que o dispositivo crie imagens e v\u00eddeos complexos na forma de anima\u00e7\u00f5es.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Exibi\u00e7\u00f5es de v\u00eddeo<\/h3>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img data-src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/04\/LED-display-USA-Man-working-on-LED-display-modules-1024x512.jpg\" data-srcset=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/04\/LED-display-USA-Man-working-on-LED-display-modules-1024x512.jpg 1024w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/04\/LED-display-USA-Man-working-on-LED-display-modules-300x150.jpg 300w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/04\/LED-display-USA-Man-working-on-LED-display-modules-768x384.jpg 768w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/04\/LED-display-USA-Man-working-on-LED-display-modules.jpg 1200w\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"Painel de LED EUA - Homem trabalhando em m\u00f3dulos de painel de LED\" class=\"wp-image-11532 lazyload\"  sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><noscript><img decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/04\/LED-display-USA-Man-working-on-LED-display-modules-1024x512.jpg\" alt=\"Painel de LED EUA - Homem trabalhando em m\u00f3dulos de painel de LED\" class=\"wp-image-11532\" srcset=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/04\/LED-display-USA-Man-working-on-LED-display-modules-1024x512.jpg 1024w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/04\/LED-display-USA-Man-working-on-LED-display-modules-300x150.jpg 300w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/04\/LED-display-USA-Man-working-on-LED-display-modules-768x384.jpg 768w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/04\/LED-display-USA-Man-working-on-LED-display-modules.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"><\/noscript><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Na publicidade em outdoors eletr\u00f4nicos, os displays de v\u00eddeo desempenham um papel fundamental na efic\u00e1cia do marketing. Esses displays s\u00e3o compostos por componentes de hardware com luzes LED estrategicamente posicionadas para otimizar o consumo de energia e a funcionalidade. As telas de v\u00eddeo referem-se ao m\u00f3dulo onde os LEDs s\u00e3o instalados. S\u00e3o elas que exibem as imagens e os v\u00eddeos. Telas de v\u00eddeo de alta qualidade fazem toda a diferen\u00e7a na experi\u00eancia de visualiza\u00e7\u00e3o e no engajamento do p\u00fablico.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Resolu\u00e7\u00e3o e pixels<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Alguns dos componentes importantes considerados nesses displays publicit\u00e1rios s\u00e3o os pixels e a resolu\u00e7\u00e3o. Ambos os elementos s\u00e3o identificados pela contagem de pixels. A contagem de pixels \u00e9 determinada pelo n\u00famero de LEDs usados no display. Seu valor \u00e9 frequentemente contado horizontal e verticalmente, raz\u00e3o pela qual as resolu\u00e7\u00f5es t\u00eam dois n\u00fameros, como 1600 x 900 e 1280 x 720.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Em termos de n\u00famero de LEDs ou pixels, quanto mais forem utilizados, mais n\u00edtidas e detalhadas ser\u00e3o as imagens exibidas no painel. Isso significa que quanto maior a resolu\u00e7\u00e3o, mais realistas as imagens parecer\u00e3o para o espectador. A resolu\u00e7\u00e3o \u00e9 relevante nesses outdoors porque eles s\u00e3o frequentemente vistos de longe, e s\u00f3 parecer\u00e3o vibrantes e realistas se tiverem alta resolu\u00e7\u00e3o.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Sistemas de Controle e Conjunto<\/h3>\n\n\n\n<figure class=\"wp-block-image alignwide size-full\"><img data-src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2023\/12\/LED-Video-Wall-Controller-Matrix.jpg\" data-srcset=\"https:\/\/szledworld.com\/wp-content\/uploads\/2023\/12\/LED-Video-Wall-Controller-Matrix.jpg 768w, https:\/\/szledworld.com\/wp-content\/uploads\/2023\/12\/LED-Video-Wall-Controller-Matrix-300x169.jpg 300w\" decoding=\"async\" width=\"768\" height=\"432\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"Controlador de Videowall LED - Matrix\" class=\"wp-image-10768 lazyload\"  sizes=\"(max-width: 768px) 100vw, 768px\" \/><noscript><img decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2023\/12\/LED-Video-Wall-Controller-Matrix.jpg\" alt=\"Controlador de Videowall LED - Matrix\" class=\"wp-image-10768\" srcset=\"https:\/\/szledworld.com\/wp-content\/uploads\/2023\/12\/LED-Video-Wall-Controller-Matrix.jpg 768w, https:\/\/szledworld.com\/wp-content\/uploads\/2023\/12\/LED-Video-Wall-Controller-Matrix-300x169.jpg 300w\" sizes=\"(max-width: 768px) 100vw, 768px\"><\/noscript><figcaption class=\"wp-element-caption\">Controlador de Videowall LED \u2013 Matrix<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">O componente central dos displays eletr\u00f4nicos consiste em um conjunto de componentes. O sistema de controle \u00e9 composto pelos seguintes elementos:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Controladores<\/li>\n\n\n\n<li>Jogadores de m\u00eddia<\/li>\n\n\n\n<li>Fontes de alimenta\u00e7\u00e3o<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Os controladores s\u00e3o usados para gerenciar e editar o conte\u00fado que voc\u00ea planeja exibir em seu painel eletr\u00f4nico. O mesmo conte\u00fado \u00e9 transferido para o reprodutor de m\u00eddia para reproduzir a imagem ou o v\u00eddeo na tela, que envia os dados para o monitor de v\u00eddeo para exibir o conte\u00fado. Enquanto isso, a fonte de alimenta\u00e7\u00e3o garante que todo o conjunto receba energia suficiente para funcionar.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Pain\u00e9is eletr\u00f4nicos e suas funcionalidades<\/h2>\n\n\n\n<figure class=\"wp-block-image alignwide size-full\"><img data-src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/03\/3D-LED-Billboard-YOOM-x-Dustin-Brown.jpg\" data-srcset=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/03\/3D-LED-Billboard-YOOM-x-Dustin-Brown.jpg 500w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/03\/3D-LED-Billboard-YOOM-x-Dustin-Brown-300x180.jpg 300w\" decoding=\"async\" width=\"500\" height=\"300\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"Painel de LED 3D - YOOM x Dustin Brown\" class=\"wp-image-11475 lazyload\"  sizes=\"(max-width: 500px) 100vw, 500px\" \/><noscript><img decoding=\"async\" width=\"500\" height=\"300\" src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/03\/3D-LED-Billboard-YOOM-x-Dustin-Brown.jpg\" alt=\"Painel de LED 3D - YOOM x Dustin Brown\" class=\"wp-image-11475\" srcset=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/03\/3D-LED-Billboard-YOOM-x-Dustin-Brown.jpg 500w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/03\/3D-LED-Billboard-YOOM-x-Dustin-Brown-300x180.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\"><\/noscript><figcaption class=\"wp-element-caption\">Painel de LED 3D \u2013 YOOM x Dustin Brown<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Como esses displays eletr\u00f4nicos funcionam? Seja um outdoor eletr\u00f4nico ou um espet\u00e1culo 3D, que certamente tem um custo muito mais elevado, o dispositivo moderno s\u00f3 funciona eficazmente se todos os componentes trabalharem em conjunto. No entanto, mais do que apenas um conjunto harmonioso, existe tamb\u00e9m um processo na cria\u00e7\u00e3o da sua obra-prima de marketing com outdoors eletr\u00f4nicos.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tr\u00eas processos est\u00e3o envolvidos na opera\u00e7\u00e3o de outdoors eletr\u00f4nicos, incluindo processamento de dados, cria\u00e7\u00e3o de conte\u00fado e exibi\u00e7\u00e3o de conte\u00fado.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Processamento de dados<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">No primeiro processo, a entrada e o processamento de dados desempenham um papel fundamental no funcionamento de um outdoor eletr\u00f4nico. \u00c9 o processo que d\u00e1 o sinal verde para iniciar o processo criativo propriamente dito, que se refere \u00e0 cria\u00e7\u00e3o do conte\u00fado para o outdoor. Pode ser um processo longo e meticuloso, especialmente se voc\u00ea estiver come\u00e7ando do zero, ou pode ser t\u00e3o simples quanto organizar imagens e v\u00eddeos na ordem cronol\u00f3gica em que deseja que sejam exibidos.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Processo t\u00e9cnico<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Em outdoors eletr\u00f4nicos, voc\u00ea pode usar diferentes tipos de entradas, incluindo as seguintes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Dados digitais<\/li>\n\n\n\n<li>Feeds de m\u00eddias sociais<\/li>\n\n\n\n<li>Transmiss\u00f5es de v\u00eddeo ao vivo<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Primeiro, voc\u00ea precisa inserir os dados do conte\u00fado que deseja exibir. Depois de inseridos no sistema, as informa\u00e7\u00f5es ser\u00e3o processadas no formato e nas configura\u00e7\u00f5es que voc\u00ea definiu. Embora pare\u00e7a simples, o processo envolve v\u00e1rias etapas para agilizar as opera\u00e7\u00f5es. Estas s\u00e3o as etapas que ocorrem:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Criar conte\u00fado em um formato leg\u00edvel<\/li>\n\n\n\n<li>Leitura de informa\u00e7\u00f5es digitais por meio da tecnologia eletr\u00f4nica<\/li>\n\n\n\n<li>Converter o formato do conte\u00fado para as dimens\u00f5es apropriadas e outras configura\u00e7\u00f5es.<\/li>\n<\/ol>\n\n\n\n<h4 class=\"wp-block-heading\">Gest\u00e3o de Conte\u00fado<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Assim que o outdoor estiver instalado e funcionando, voc\u00ea precisar\u00e1 fazer o seguinte:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Gerenciar o conte\u00fado digital exibido na tela.<\/li>\n\n\n\n<li>Agendar as datas e hor\u00e1rios em que o conte\u00fado ser\u00e1 exibido.<\/li>\n\n\n\n<li>Monitorar e garantir que o conte\u00fado correto seja exibido, juntamente com outros complementos configurados para aparecer na tela.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Para ser mais eficaz e eficiente, voc\u00ea pode usar aplicativos, plataformas e softwares que auxiliam no gerenciamento do conte\u00fado do outdoor. Agendar e atualizar o conte\u00fado que voc\u00ea precisa gerenciar com essas ferramentas ser\u00e1 mais f\u00e1cil. Al\u00e9m disso, voc\u00ea tamb\u00e9m pode usar ferramentas que monitoram o desempenho do seu an\u00fancio, as quais podem fornecer um relat\u00f3rio detalhado sobre o sucesso ou fracasso do seu projeto.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Cria\u00e7\u00e3o de conte\u00fado<\/h3>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img data-src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/06\/How-to-create-content-for-your-LED-wall-Image-1024x683.jpg\" data-srcset=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/06\/How-to-create-content-for-your-LED-wall-Image-1024x683.jpg 1024w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/06\/How-to-create-content-for-your-LED-wall-Image-300x200.jpg 300w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/06\/How-to-create-content-for-your-LED-wall-Image-768x512.jpg 768w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/06\/How-to-create-content-for-your-LED-wall-Image.jpg 1200w\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"Como criar conte\u00fado para seu painel de LED - Imagem\" class=\"wp-image-12238 lazyload\"  sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><noscript><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/06\/How-to-create-content-for-your-LED-wall-Image-1024x683.jpg\" alt=\"Como criar conte\u00fado para seu painel de LED - Imagem\" class=\"wp-image-12238\" srcset=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/06\/How-to-create-content-for-your-LED-wall-Image-1024x683.jpg 1024w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/06\/How-to-create-content-for-your-LED-wall-Image-300x200.jpg 300w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/06\/How-to-create-content-for-your-LED-wall-Image-768x512.jpg 768w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/06\/How-to-create-content-for-your-LED-wall-Image.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"><\/noscript><figcaption class=\"wp-element-caption\">Cr\u00e9dito da imagem: Unsplash.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Na cria\u00e7\u00e3o de conte\u00fado, o processo criativo \u00e9 rigoroso e pode ser extremamente longo e trabalhoso. A maior parte do <a class=\"wpil_keyword_link\" href=\"https:\/\/szledworld.com\/pt\/melhor-tela-de-led-html\/\" target=\"_blank\" rel=\"noopener\" title=\"melhor outdoor\" data-wpil-keyword-link=\"linked\">melhor outdoor<\/a> Os an\u00fancios s\u00e3o bem planejados e uma equipe de criativos realiza um brainstorming para escolher o melhor conceito que possa transmitir a mensagem da marca. Essas s\u00e3o as etapas b\u00e1sicas do processo de cria\u00e7\u00e3o de conte\u00fado.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">1. Planejando o Conte\u00fado<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Esta \u00e9 a primeira etapa do processo de cria\u00e7\u00e3o de conte\u00fado, onde ocorre o encontro de mentes. \u00c9 quando alguns dos melhores e piores conceitos publicit\u00e1rios ganham vida e onde os designs e formatos s\u00e3o definidos. O processo pode levar de uma hora a semanas ou at\u00e9 meses, dependendo da dimens\u00e3o do projeto e do custo envolvido.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">2. Cria\u00e7\u00e3o do Conte\u00fado<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Ap\u00f3s a equipe criativa estruturar seus planos, a pr\u00f3xima etapa \u00e9 a cria\u00e7\u00e3o propriamente dita. \u00c9 a fase em que os elementos visuais s\u00e3o criados utilizando as informa\u00e7\u00f5es fornecidas pela equipe de planejamento. Na maioria das vezes, designers gr\u00e1ficos e editores de v\u00eddeo trabalham arduamente nessa parte do processo para produzir outdoors eletr\u00f4nicos impressionantes e eficazes. Alguns requisitos t\u00e9cnicos s\u00e3o considerados na cria\u00e7\u00e3o do conte\u00fado, incluindo, entre outros, os seguintes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Tipo de arquivo<\/li>\n\n\n\n<li>Dimens\u00f5es<\/li>\n\n\n\n<li>Qualidade da imagem<\/li>\n\n\n\n<li>Uso de cores e estrat\u00e9gias de design<\/li>\n\n\n\n<li>Linguagem contrastante<\/li>\n\n\n\n<li>Imagens e anima\u00e7\u00f5es utilizadas<\/li>\n\n\n\n<li>Outros par\u00e2metros personalizados<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Especialistas sabem como destacar um projeto para seu p\u00fablico-alvo e, na maioria das vezes, decidem se o uso de motion graphics e anima\u00e7\u00f5es pode cativar o p\u00fablico ou apenas distra\u00ed-lo da mensagem da marca que desejam transmitir. Para muitos, esses recursos interativos valem a pena serem considerados.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">3. Ajustando o conte\u00fado aos par\u00e2metros do outdoor<\/h4>\n\n\n\n<figure class=\"wp-block-image alignwide size-full\"><img data-src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2023\/11\/LED-Control-System-With-Video-Processor-1.jpg\" data-srcset=\"https:\/\/szledworld.com\/wp-content\/uploads\/2023\/11\/LED-Control-System-With-Video-Processor-1.jpg 1307w, https:\/\/szledworld.com\/wp-content\/uploads\/2023\/11\/LED-Control-System-With-Video-Processor-1-300x181.jpg 300w, https:\/\/szledworld.com\/wp-content\/uploads\/2023\/11\/LED-Control-System-With-Video-Processor-1-1024x617.jpg 1024w, https:\/\/szledworld.com\/wp-content\/uploads\/2023\/11\/LED-Control-System-With-Video-Processor-1-768x462.jpg 768w\" decoding=\"async\" width=\"1307\" height=\"787\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"\" class=\"wp-image-10406 lazyload\"  sizes=\"(max-width: 1307px) 100vw, 1307px\" \/><noscript><img decoding=\"async\" width=\"1307\" height=\"787\" src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2023\/11\/LED-Control-System-With-Video-Processor-1.jpg\" alt=\"\" class=\"wp-image-10406\" srcset=\"https:\/\/szledworld.com\/wp-content\/uploads\/2023\/11\/LED-Control-System-With-Video-Processor-1.jpg 1307w, https:\/\/szledworld.com\/wp-content\/uploads\/2023\/11\/LED-Control-System-With-Video-Processor-1-300x181.jpg 300w, https:\/\/szledworld.com\/wp-content\/uploads\/2023\/11\/LED-Control-System-With-Video-Processor-1-1024x617.jpg 1024w, https:\/\/szledworld.com\/wp-content\/uploads\/2023\/11\/LED-Control-System-With-Video-Processor-1-768x462.jpg 768w\" sizes=\"(max-width: 1307px) 100vw, 1307px\"><\/noscript><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ap\u00f3s a cria\u00e7\u00e3o do conte\u00fado, o pr\u00f3ximo passo \u00e9 ajustar os par\u00e2metros de acordo com a compatibilidade com a tela de v\u00eddeo. Para a maioria dos outdoors eletr\u00f4nicos, \u00e9 necess\u00e1rio fazer pequenos ajustes... <a class=\"wpil_keyword_link\" href=\"https:\/\/szledworld.com\/pt\/o-que-e-nits-de-brilho\/\" target=\"_blank\" rel=\"noopener\" title=\"brilho\" data-wpil-keyword-link=\"linked\">brilho<\/a> O conte\u00fado deve ter brilho suficiente para ser exibido com clareza em ambientes externos.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">4. Carregar o conte\u00fado<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Uma das maiores vantagens dos outdoors eletr\u00f4nicos \u00e9 que, ao contr\u00e1rio dos outdoors tradicionais, voc\u00ea pode atualizar o conte\u00fado do seu an\u00fancio de forma simples e r\u00e1pida, sem precisar de muita m\u00e3o de obra. Mesmo depois de o conte\u00fado j\u00e1 estar carregado no sistema, voc\u00ea ainda pode atualiz\u00e1-lo e at\u00e9 mesmo alter\u00e1-lo sempre que necess\u00e1rio. Voc\u00ea tamb\u00e9m pode configur\u00e1-los para exibir conte\u00fados diferentes ao longo do dia, desde que fa\u00e7a um agendamento adequado e crie uma lista de reprodu\u00e7\u00e3o com todo o conte\u00fado que deseja exibir.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Os outdoors modernos s\u00e3o din\u00e2micos n\u00e3o apenas por parecerem realistas, mas tamb\u00e9m por poderem ser alterados sempre que necess\u00e1rio. Essa caracter\u00edstica de constante evolu\u00e7\u00e3o torna os outdoors digitais ainda mais atraentes para profissionais de marketing e marcas.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Vitrine de Conte\u00fado<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-1-1024x512.jpg\" data-srcset=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-1-1024x512.jpg 1024w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-1-300x150.jpg 300w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-1-768x384.jpg 768w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-1.jpg 1200w\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\" alt=\"Outdoors eletr\u00f4nicos 1\" class=\"wp-image-13017 lazyload\"  sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><noscript><img decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-1-1024x512.jpg\" alt=\"Outdoors eletr\u00f4nicos 1\" class=\"wp-image-13017\" srcset=\"https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-1-1024x512.jpg 1024w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-1-300x150.jpg 300w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-1-768x384.jpg 768w, https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-1.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"><\/noscript><figcaption class=\"wp-element-caption\">Cr\u00e9dito da imagem: Paulinabial, CC BY-SA 4.0\/Wiki Commons.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A etapa final do projeto de um outdoor eletr\u00f4nico \u00e9 a revela\u00e7\u00e3o. Seja uma imagem simples ou um v\u00eddeo complexo, esse processo representa o \u00e1pice de todas as tarefas realizadas. \u00c9 nessa fase que todos os componentes do seu outdoor precisam funcionar em perfeita harmonia para produzir o an\u00fancio impactante que voc\u00ea planejou por semanas ou at\u00e9 meses.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea precisar\u00e1 trabalhar em conjunto de forma mais integrada com todo o sistema de controle, incluindo o reprodutor de m\u00eddia. Nesta etapa final, voc\u00ea saber\u00e1 se planejou e criou com sucesso os elementos visuais para o seu conte\u00fado.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclus\u00e3o<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pain\u00e9is eletr\u00f4nicos reinam absolutos nos horizontes do mundo todo, transformando os c\u00e9us no cen\u00e1rio publicit\u00e1rio perfeito para as melhores marcas. Esses dispositivos permitem exibir sua marca e transmitir a mensagem que voc\u00ea deseja compartilhar com seu p\u00fablico-alvo da maneira mais cativante e envolvente poss\u00edvel.<\/p>\n\n\n<style>.kb-form input.kadence-blocks-field.verify{opacity:0.0;position:absolute;top:0.0;left:0.0;width:0.0;height:0.0;z-index:-1;}<\/style>\n<div class=\"wp-block-kadence-form kadence-form-8269_a6b7d1-d6 kb-form-wrap kb-form-align-center\"><form class=\"kb-form\" action=\"\" method=\"post\" data-error-message=\"Please fix the error to continue\" data-trp-original-action=\"\"><div class=\"kadence-blocks-form-field kb-field-desk-width-50 kb-input-size-standard\"><label for=\"kb_field_8269_a6b7d1-d6_0\">Nome<\/label><input name=\"kb_field_0\" id=\"kb_field_8269_a6b7d1-d6_0\" data-label=\"Name\" type=\"text\" placeholder=\"\" value=\"\" data-type=\"text\" class=\"kb-field kb-text-style-field kb-text-field kb-field-0\"\/><\/div><div class=\"kadence-blocks-form-field kb-form-field-1 kb-field-desk-width-50 kb-input-size-standard\"><label for=\"kb_field_8269_a6b7d1-d6_1\">E-mail<span class=\"required\">*<\/span><\/label><input name=\"kb_field_1\" id=\"kb_field_8269_a6b7d1-d6_1\" data-label=\"Email\" type=\"email\" placeholder=\"\" value=\"\" data-type=\"email\" class=\"kb-field kb-text-style-field kb-email-field kb-field-1\" data-required=\"yes\"\/><\/div><div class=\"kadence-blocks-form-field kb-form-field-2 kb-field-desk-width-33 kb-input-size-standard\"><label for=\"kb_field_8269_a6b7d1-d6_2\">Empresa<\/label><input name=\"kb_field_2\" id=\"kb_field_8269_a6b7d1-d6_2\" data-label=\"Company\" type=\"text\" placeholder=\"\" value=\"\" data-type=\"text\" class=\"kb-field kb-text-style-field kb-text-field kb-field-2\"\/><\/div><div class=\"kadence-blocks-form-field kb-form-field-3 kb-field-desk-width-33 kb-input-size-standard\"><label for=\"kb_field_8269_a6b7d1-d6_3\">Para<\/label><select name=\"kb_field_3\" id=\"kb_field_8269_a6b7d1-d6_3\" data-label=\"For\" type=\"select\" value=\"\" data-type=\"select\" class=\"kb-field kb-select-style-field kb-select-field kb-field-3\"><option value=\"Quote\">Citar<\/option><option value=\"Partnership\">Parceria<\/option><option value=\"More Information\">Mais informa\u00e7\u00f5es<\/option><\/select><\/div><div class=\"kadence-blocks-form-field kb-form-field-4 kb-field-desk-width-33 kb-input-size-standard\"><label for=\"kb_field_8269_a6b7d1-d6_4\">WhatsApp\/Telefone<\/label><input name=\"kb_field_4\" id=\"kb_field_8269_a6b7d1-d6_4\" data-label=\"WhatsApp\/Phone\" type=\"text\" placeholder=\"\" value=\"\" data-type=\"text\" class=\"kb-field kb-text-style-field kb-text-field kb-field-4\"\/><\/div><div class=\"kadence-blocks-form-field kb-form-field-5 kb-field-desk-width-100 kb-input-size-standard\"><label for=\"kb_field_8269_a6b7d1-d6_5\">Mensagem<\/label><textarea name=\"kb_field_5\" id=\"kb_field_8269_a6b7d1-d6_5\" data-label=\"Message\" type=\"textarea\" placeholder=\"\" data-type=\"textarea\" class=\"kb-field kb-text-style-field kb-textarea-field kb-field-5\" rows=\"4\"><\/textarea><\/div><input type=\"hidden\" name=\"_kb_form_id\" value=\"8269_a6b7d1-d6\"\/><input type=\"hidden\" name=\"_kb_form_post_id\" value=\"8269\"\/><input type=\"hidden\" name=\"action\" value=\"kb_process_ajax_submit\"\/><label class=\"kadence-verify-label\">E-mail<input class=\"kadence-blocks-field verify\" type=\"text\" name=\"_kb_verify_email\" autocomplete=\"new-password\" aria-hidden=\"true\" placeholder=\"E-mail\" tabindex=\"-1\" data-1p-ignore=\"true\" data-lpignore=\"true\" \/><\/label><div class=\"kadence-blocks-form-field kb-submit-field kb-field-desk-width-100\"><button class=\"kb-forms-submit button kb-button-size-standard kb-button-width-auto\">ENVIAR<\/button><\/div><input type=\"hidden\" name=\"trp-form-language\" value=\"pt\"\/><\/form><\/div>\n<noscript><div class=\"kadence-blocks-form-message kadence-blocks-form-warning\">Por favor, habilite o JavaScript no seu navegador para enviar o formul\u00e1rio.<\/div><style>.kadence-form-8269_a6b7d1-d6 .kadence-blocks-form-field.kb-submit-field { display: none; }<\/style><\/noscript>\n\n\n<div class=\"wp-block-group alignfull\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><style>.kb-row-layout-id13002_fb7628-40 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id13002_fb7628-40 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id13002_fb7628-40 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id13002_fb7628-40 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id13002_fb7628-40 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id13002_fb7628-40 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id13002_fb7628-40 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column13002_1168a2-70 > .kt-inside-inner-col,.kadence-column13002_1168a2-70 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column13002_1168a2-70 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column13002_1168a2-70 > .kt-inside-inner-col{flex-direction:column;}.kadence-column13002_1168a2-70 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column13002_1168a2-70 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column13002_1168a2-70{position:relative;}@media all and (max-width: 1024px){.kadence-column13002_1168a2-70 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column13002_1168a2-70 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column13002_1168a2-70\"><div class=\"kt-inside-inner-col\"><\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>The city skylines all over the globe have been littered with all types of bright displays hanging or perched on top of buildings and metals. From Times Square in New York to the popular Shibuya Crossing in Japan, these public spaces have become museums of advertising masterpieces. And these electronic billboards paved the way for&#8230;<\/p>","protected":false},"author":3,"featured_media":13015,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"default","_kad_post_title":"hide","_kad_post_layout":"right","_kad_post_sidebar_id":"sidebar-primary","_kad_post_content_style":"boxed","_kad_post_vertical_padding":"default","_kad_post_feature":"hide","_kad_post_feature_position":"default","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[1],"tags":[],"wf_post_folders":[],"class_list":["post-13002","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"taxonomy_info":{"category":[{"value":1,"label":"Blog"}]},"featured_image_src_large":["https:\/\/szledworld.com\/wp-content\/uploads\/2024\/10\/Electronic-Billboards-Featured-1024x683.jpg",1024,683,true],"author_info":{"display_name":"Marisa","author_link":"https:\/\/szledworld.com\/pt\/author\/marisa"},"comment_info":0,"category_info":[{"term_id":1,"name":"Blog","slug":"blog","term_group":0,"term_taxonomy_id":1,"taxonomy":"category","description":"[caption id=\"attachment_1994\" align=\"alignnone\" width=\"2560\"]<img class=\"wp-image-1994 size-full\" src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2018\/08\/789-scaled.jpg\" alt=\"workshop for SMD and aging test banner\" width=\"2560\" height=\"271\" \/> \u00a0[\/caption]","parent":0,"count":415,"filter":"raw","cat_ID":1,"category_count":415,"category_description":"[caption id=\"attachment_1994\" align=\"alignnone\" width=\"2560\"]<img class=\"wp-image-1994 size-full\" src=\"https:\/\/szledworld.com\/wp-content\/uploads\/2018\/08\/789-scaled.jpg\" alt=\"workshop for SMD and aging test banner\" width=\"2560\" height=\"271\" \/> \u00a0[\/caption]","cat_name":"Blog","category_nicename":"blog","category_parent":0}],"tag_info":false,"_links":{"self":[{"href":"https:\/\/szledworld.com\/pt\/wp-json\/wp\/v2\/posts\/13002","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/szledworld.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/szledworld.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/szledworld.com\/pt\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/szledworld.com\/pt\/wp-json\/wp\/v2\/comments?post=13002"}],"version-history":[{"count":0,"href":"https:\/\/szledworld.com\/pt\/wp-json\/wp\/v2\/posts\/13002\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/szledworld.com\/pt\/wp-json\/wp\/v2\/media\/13015"}],"wp:attachment":[{"href":"https:\/\/szledworld.com\/pt\/wp-json\/wp\/v2\/media?parent=13002"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/szledworld.com\/pt\/wp-json\/wp\/v2\/categories?post=13002"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/szledworld.com\/pt\/wp-json\/wp\/v2\/tags?post=13002"},{"taxonomy":"wf_post_folders","embeddable":true,"href":"https:\/\/szledworld.com\/pt\/wp-json\/wp\/v2\/wf_post_folders?post=13002"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}